Nosto X Aware Digital

Bringing smarter, personalised eCommerce experiences that deliver results.

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Ready to transform every moment into opportunity?

Shoppers today don’t just want choice, they expect relevance at every click. Nosto makes that possible. Its Commerce Experience Platform uses real-time data and predictive intelligence to shape personalised journeys that feel natural, not forced. In turn,
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Deliver smarter eCommerce experiences

Shape personalised journeys to increase your revenue. Talk to Aware Digital today and discover how Nosto can transform product discovery in your store.

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All about Nosto

What Nosto brings to the table

Nosto is more than a recommendation engine. It’s a full suite of tools built to personalise every step of the online shopping experience. By analysing behaviour and purchase data as it happens, Nosto can surface the right products, content, and offers at exactly the right moment.


Merchandising and search become smarter, too. Retailers can control how products are displayed, highlight bestsellers, or fine-tune search results so customers find what they’re looking for instantly. Content adapts on the fly - banners, promotions, and landing pages can all shift depending on who’s browsing. And with built-in testing, brands can keep refining until every experience performs at its best.


Our partnership

Our partnership with Nosto is built on a shared belief: that personalisation should be powerful but never complicated. Nosto brings the technology, and Aware brings the strategy and expertise to put it to work inside real ecommerce businesses.

We don’t just install Nosto and walk away. Our team takes time to understand your customers, your product catalogue, and the way people shop on your site. That insight shapes how we configure Nosto, from building product recommendation rules to setting up personalised content blocks and refining on-site search. Every implementation is tailored, because no two retailers sell in the same way.

Once live, we continue to optimise. Our developers and strategists work side by side with your team to test different approaches, review analytics, and fine-tune campaigns. It might mean adjusting product bundles, reordering categories, or using Nosto’s A/B testing tools to validate what’s driving the most conversions. Over time, we build a feedback loop: customer behaviour informs the setup, and the setup adapts to customer behaviour.

The end result is a platform that never stands still. With Aware managing the process and Nosto powering the engine, your store stays one step ahead, delivering experiences that keep customers engaged, reduce friction, and convert casual browsers into loyal buyers.




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Faster results, built to scale

Getting started with Nosto is quick. Integrations and templates mean brands can launch in weeks, not months. From there, the platform’s AI handles the heavy lifting, crunching data and automating decisions,  but never at the expense of control. Merchandisers and marketers stay in charge of rules, campaigns, and creative direction. And because Nosto is built to scale, performance stays strong whether you’re serving hundreds or millions of shoppers.

Benefits at a glance


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Personalised customer journeys

Show the right products, content, and offers at the right time.

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Higher order values and loyalty

Boost basket size and repeat purchases with smart upsells and bundles.

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More efficient marketing

Use consistent segments across site, email, and ads to stretch budgets further.

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Start your eCommerce growth

Looking for digital strategy? Our certified team are happy to talk and answer any questions you might have about eCommerce, Development or Marketing.