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UX UI & CX

Effortless Digital Experiences That Delight, Inspire and Convert

User experience is about much more than just design – it encapsulates every element and touchpoint of the user journey to create consistently delightful experiences that are fast, intuitive, tailored to the customer’s needs. Naturally, everything is crafted to drive maximum sales and conversions. We’re an experienced UX agency with a team of developers, designers, content creators, testers and professionals who collaboratively understand what it takes to elevate your UX and take your conversions to a whole new level.

Let’s talk about experience

UX, UI, CX… Every agency throws these acronyms around, but what does it actually all mean? It’s a good question, and also an incredibly important one, because ultimately it’s what will make your customers love you and keep them coming back for more.

It’s all very well having a digital presence that looks good, but what about the experience of using it? Does the business understand their customers and provide what they want, in a way that’s easy to use? Is it fast, fluid and intuitive? How consistent is the brand and experience across every touchpoint?

User Experience (UX) is concerned with all of these questions. It’s about ensuring that every element and User Interaction (UI) point comes together to deliver the best possible overall Customer Experience (CX), maximising conversions and making your customers want to keep coming back for more.

Our UX Agency Process

A collaborative roadmap for delivering the best experiences, conversions and profits.

Business and audience discovery

The starting point for success is always delving deep to understand your business and its customers. This gives us the valuable insights needed to successfully capture customers’ attention, delight them throughout the customer journey and influence their decision making.

Journey mapping and conversion optimisation

This stage is about visually mapping the customer journey, uncovering how users are interacting with your brand and discovering where and how conversions can be maximised to create optimal brand experiences at every touchpoint.

Sitemapping

Sitemapping is a critical stage of the UX process, enabling us to fully understand the scope of work, where features fit into the user journey, and creating connections between pages in a way that makes sense for both users and search engines.

Wireframing and prototyping

Function should come before design, so we set to work creating functional page layouts that will ensure a frictionless user experience. Wireframing and prototyping allows us to maximise usability before we start designing.

Visual design

Only once we have understood your users and how they interact with your brand do we start on any visual design. Using all the insights gathered, we carefully balance usability with on-brand creative design that has a distinct personality.

Copywriting and content strategy

User focused copy and content is a critical yet often overlooked part of UX. The right words will ensure your users can easily interact with your site and guide them through the buyer journey while communicating your brand messaging.

Continuous testing and optimisation

User experience is never ‘done’ – it’s an ongoing process involving continuous analytical tracking, testing ideas and making improvements. This is the only way to ensure the best possible digital experiences while maximising conversions.

Experience matters

We help you craft meaningful and valuable digital products & eCommerce websites that create a positive impact on people’s lives.

UX, UI & Design

In a world of full service agencies, our mission and goal is to empower people to create the best possible user experiences that deliver positive change.

We pride ourselves in being an independent, boutique UX agency, offering a bespoke and tailored service to all our clients. We believe that customer insights are key to success, in collaboration and doing what we are passionate about.

Let’s chat about your project

UX, Design & How we work

We Love eCommerce and making it work for every customer. That’s why we’re on brand, quick to share and collaborative from start to finish.

Collaboration - Working as a team on UX

Colloborative

We work in a collaborative approach making sure key project stakeholders are involved from the start.

Sharing Work Icon

Quick to share

We share work when we hit key milestones to help with visualisations, keeping you up to date with work.

Apple Logo - On brand

On Brand

We integrate ourselves into your brand, working closely with your design, development and marketing teams.

User Experience

It’s more than just looking good, it’s eCommerce that’s consistently delightful and optimised for conversions.

Aware UX in eCommerce

Because UX is what delivers user satisfaction.

Customer-first philosophy is embedded within our own creative process and is a core part of the collaborative approach to work we take our clients. The solutions we create are based on the fine balance of customer need and integrated with business goals resulting in experiences that attract, engage and allow customers to interact with what is in front of them.

Our strategically driven wireframe and design process begins with breaking down the core principles within your business, ensuring we build a picture of the entire customer experience from start to finish.

Through a combination of your own audience insight, our research and our expertise, we can form the core of the customer experience strategy that shapes the subsequent creative and UX design phase.

Let’s chat.Call us on 01782 499530

Start Your eCommmerce Growth.

Start your journey to a better digital strategy. Our certified team are happy to talk and answer any questions you might have around eCommerce, whether Development or Marketing. 

hello@awaredigital.co.uk

01782 499530

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